It was time to
reinvent mental preparation. So I did .
Prepare the invisible, conquer the impossible .
Beyond traditional coaching: An unconventional vision of performance
I don't believe in miracle cures, nor in the superficial motivational speeches that flood social media. I believe in science, in methodology, and above all, in the athlete's autonomy.
If you're looking for a "guru" to tell you what you want to hear, you're in the wrong place. If you're looking for expertise that can permanently transform your approach to sport, then we can make a difference.
With over 30 years of experience in sports performance, I have witnessed the evolution of athletes, techniques, and mindsets. But above all, I have made an alarming observation: mental preparation is too often mystified, made complex, or reserved for a wealthy elite.
I founded NEXOO with one obsession: to break this obsolete model. My background is not that of an office theorist, but that of a field expert who understood that without the mind, the physical is just a tool without a pilot.
My approach is described as "unconventional" because it rejects the status quo. I reject the idea that mental strength is an innate gift. It is a skill, and like any skill, it can be developed.
NEXOO is not just a platform, it is the culmination of my vision: the world's largest online center of expertise dedicated to mental health.
My mission is not to make you dependent on my advice, but to give you the keys to your own "black box." Whether you are a coach, an amateur athlete, or a professional, my goal is to equip you with concrete, precise, and immediately applicable tools.
I have modeled over 300 protocols and specific programs to enable you to forge fundamental mental skills.
My structured, accessible and immediately applicable approach is designed to integrate these skills deep into your operations.
My vision is of a future where every athlete is the conscious architect of their own performance. A future where the mental aspect is no longer an afterthought, but the central engine that amplifies the power of everything else.
Welcome to the future of mental preparation.
About the founder of nexoo
Benoît Zwick
Mental and physical trainer since 1994.
My name is Benoît Zwick, and I have dedicated my career to improving the health and performance of athletes for over two decades. My professional background is built on extensive and varied training in the fields of sports, fitness, and mental preparation, as well as personal experience in competition.
Training
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Diploma from the Sports Department, University of Lausanne (UNIL)
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AFAA and FISAF Instructor Certification
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ESCPBB Diploma
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Exercise Science, University of Colorado
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Certified Reebok Trainer
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Certified sports therapist
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Certified in sports massage and treatments
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Certification in therapeutic and preventative reinforcement
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Certified in electrostimulation therapy (Compex)
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Certification in back treatment
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Certificates for spinal, knee and respiratory/perineal pathologies
Experience
Since 1994, I have had the opportunity to work as a sports instructor and physical trainer, notably for elite athletes and VIPs. I have also collaborated with companies like Air France and medical institutions such as the Genolier Clinic and the La Prairie Clinic, where my involvement in cardiac rehabilitation has deepened my overall understanding of physical and mental well-being. I have been collaborating with the Centre Romand de Performance since 2021.
My passion for sport has led me to participate in international competitions, notably as a finalist in the World Fitness/Aerobic Championships in 2000 and 2001, as well as in the Swiss IFBB Body Classic Championships in 2011.
Contact
Do you have questions or would you like more information about our mental preparation programs? Don't hesitate to contact us!
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Email: contact@cvpm.ch
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Telephone: 079 355 36 65 or +41 79 355 36 65
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Address: Benoît Zwick, Chemin de Bochat 27, 1094 Paudex, Switzerland
We are available to support you in your mental performance journey, whether you are an individual athlete, a team or a sports club.
You can also fill out the form below and we will get back to you as soon as possible.